Official OpenAI partnership — among the first Chinese marketing agencies running ChatGPT AdsIt launched recently in Singapore — and early slots are still uncrowded. We check your eligibility, launch your first campaign and report on cost per enquiry, not vanity numbers. One Singapore team, one point of contact.
chatgpt.comFree plan
Sponsored listings that appear below ChatGPT's answers — clearly labelled and separate from the answer itself. Businesses pay per view or per click to reach people while they compare options in a conversation.
Now in 60+ countries — Singapore, Indonesia, Malaysia, the Philippines, Thailand, Vietnam and Taiwan included.
Free and Go plans only. Plus, Pro, Business and Enterprise are ad-free; no ads to under-18 accounts.
Below the answer, labelled Sponsored. Ads never change what ChatGPT recommends.
Advertiser name, logo, headline, description, an image and a link to your landing page.
Ad anatomy: advertiser name → logo → "Sponsored" label → headline → description → image & landing page. OpenAI matches ads by conversation context, your landing page, copy and the context hints you give each ad group — hints guide matching, they don't guarantee a placement.
What you never get: conversations stay private from advertisers, and ads never appear next to sensitive chats (e.g. health).
Show up at the exact moment a buyer asks for what you sell. Four example campaigns for Singapore businesses — the goal, the context hints that guide matching, where the click goes and what we'd track. All brands made up, to show the format.
Goal: online sales · Hints: moisturiser for humid weather, oily skin routine · Landing: collection page with free-delivery threshold · We track: purchases and revenue via pixel + Conversions API.
Goal: trial class bookings · Hints: PSLE maths help, P5 maths, small-group tuition near me · Landing: trial-class page per branch · We track: trial bookings and WhatsApp enquiries.
Goal: quote requests · Hints: BTO renovation budget, 4-room renovation, interior design package · Landing: BTO package page with a short quote form · We track: quote requests and calls.
Goal: orders and enquiries · Hints: office lunch buffet, company event catering, halal buffet · Landing: buffet menus with online ordering · We track: orders, enquiries and cost per order.
OpenAI opens categories in stages. Here's where each type of business stands in Singapore under OpenAI's Ad Policies (updated 10 Sep 2026) — we confirm yours free before you spend.
You can't buy the ad slot in Singapore yet — but you can earn a place in the answer itself. Our GEO + PR work makes your practice the one ChatGPT, Perplexity and Google's AI Overviews cite when patients and clients ask. We'll also set up your account the day your category opens.
See GEO & PRThree ways to pay, one simple rule. You set a daily budget and a maximum bid; OpenAI's auction is relevance-weighted and second-price, so you often pay less than your maximum.
Pay per 1,000 views. For awareness and reach when buyers are early in their decision.
Pay per click to drive traffic. OpenAI suggests starting at a US$3–5 maximum CPC.
Conversion-optimised, billed per valid click. Requires conversion measurement set-up.
A daily budget is an average over seven days: one day can spend up to 2× the budget, but a week never more than 7× it. The minimum varies by market and currency — we'll show you the Singapore-dollar figure in your account.
They reach people at different moments, so the best plan usually uses more than one. Here's how they compare.
| ChatGPT Ads | Google Search Ads | AEO & GEO (organic AI visibility) | |
|---|---|---|---|
| Where you appear | Below ChatGPT's answer, labelled sponsored | Above and below Google results | Inside the answers of ChatGPT, Perplexity, Gemini and Google AI Overviews |
| How you're matched | Conversation context, landing page and your context hints | Keywords the searcher types | How well your content answers, and how much AI trusts your brand |
| You pay | Per view, per click, or conversion-optimised per click | Per click | For the work, not for each visit |
| Speed | Days, once approved | Days | Weeks to months — and it compounds |
| Clinics & law firms in Singapore? | Not yet | Yes, within MOH and Law Society rules | Yes |
| Best for | Being first to a new, uncrowded slot while buyers compare | People searching with clear intent now | Being the business AI recommends, long term |
Eight things stand between you and a live campaign. We handle all of them.
An eligible category
Product, landing page and ad sit in an allowed category, end to end.A verified advertiser account
OpenAI checks you're a legitimate business before ads run.A landing page OpenAI can reach
Its crawler, OAI-AdsBot, must pass robots.txt, firewalls and bot protection.Conversion tracking
OpenAI's measurement pixel, Conversions API, or both.UTM parameters
So ChatGPT traffic shows up separately in Google Analytics and your CRM.Creative that fits the slot
Clear headline, one or two lines of copy, an image, your logo — no claims you can't back up.Context hints per ad group
Grouped by what your customer is trying to do, not keyword lists.A landing page that matches the ad
Same offer and wording, and a fast way to enquire or buy.One Singapore team runs ChatGPT Ads alongside your Google, Meta and AI-search work — measured the same way, diagnosis-first.
We confirm your category, landing page and claims, and check where you show up in AI answers. Free.
The challenge becomes the opportunity — the plan is matched to your business.
GEO + PR · OpenAI Ads · SEO+SEM · Media. Tracking is tested before a dollar is spent.
Ad groups by customer need, context hints and creative; daily monitoring of spend, CTR and cost per lead.
Leads and cost per lead, not vanity numbers — with what we'll change next.
OpenAI's Ads Manager reports impressions, clicks, spend, click-through rate, average CPC and CPM, and conversions. Impressions and clicks refresh about every 15 minutes; spend can lag by 7–8 hours.
We bring those numbers into a dashboard beside Google Ads, Meta Ads and your AI-search visibility — then add what matters: cost per enquiry, which ad groups bring leads, and an alert when something needs changing.
Advertisers are still experimenting, and the shelf is open. Here's what the market tells us today.
Pooled Similarweb panel data, 5–25 weeks per market, via Search Engine Journal (16 Sep 2026). Market-level rates — not a promise of campaign results.
Only two brands held a top-10 impression share across all 20 tracked weeks. Attention is still up for grabs.
Retail & consumer brands take 10.4% of US impressions vs 19.9% for B2B SaaS — product brands are under-represented.
First movers shape what normal looks like. Being early also means cheaper, less crowded auctions while the slot is new.
We won't promise numbers — ChatGPT Ads is too new for anyone to. We bring verified market evidence, a global group behind us, and a Singapore team that reports on cost per enquiry, not vanity metrics.
Yes. ChatGPT Ads are now available in Singapore. Eligible businesses can buy through the self-serve Ads Manager, OpenAI's Ads Solutions team, or an agency — provided the category is currently allowed.
Users on the Free and Go plans. Plus, Pro, Business and Enterprise plans are ad-free, and ads are not shown to accounts identified as under 18.
Not yet in Singapore. Ads for health services outside the US are generally prohibited. Clinics can still appear in ChatGPT's answers through GEO — which is where most patients ask their questions.
Not at the moment. Legal ads are US-only today, and financial services ads outside the US are generally prohibited. Financial tools that don't sell a financial product can be allowed.
You set a daily budget and a maximum bid. OpenAI suggests starting CPC campaigns at US$3–5 per click, and a second-price auction means you often pay less than your maximum.
Yes, and it varies by market and currency. OpenAI's standard minimum in the US is US$25 a day; we'll show you the Singapore-dollar minimum in your account on the call.
No. You give each ad group context hints — the conversations, topics or words where your offer is relevant. They guide matching but aren't exact-match keywords and don't guarantee placement.
No. Ads are always labelled, kept separate from the answer, and never influence what ChatGPT recommends. Being recommended in the answer itself is earned through AEO and GEO.
No. Conversations stay private from advertisers and OpenAI doesn't sell user data. You see campaign results — impressions, clicks, spend, conversions — nothing else.
Our set-up (tracking, creative and campaign build) usually takes a few working days after your go-ahead. OpenAI's account verification and ad review add time we don't control.